Janine Benyus – Biomimicry in action
Janine Benyus has a message for inventors: When solving a design problem, look to nature first. There you’ll find inspired designs for making things waterproof, aerodynamic, solar-powered and more. Here she reveals dozens of new products that take their cue from nature with spectacular results.
A self-proclaimed nature nerd, Janine Benyus’ concept of biomimicry has galvanized scientists, architects, designers and engineers into exploring new ways in which nature’s successes can inspire humanity.