FUSION MR | tools for change library | FUSION MR | Market Research For Sustainable Business Success
34
page-template-default,page,page-id-34,page-parent,page-child,parent-pageid-28,ajax_updown_fade,page_not_loaded
tools for change library
Here are a few of the sources of information that have inspired us to want to change to sustainable business success. The following animations, talks and documentaries contribute to our better understanding of the connections between business actions and detrimental environmental effects. Surprisingly, this was most smartly pointed out to me by the late comedian George Carlin, “Mother Earth will be here long after we’re gone.” In other words, our ecological ignorance (e.g. excessive burning of fossil fuels with resulting climate change, or carcinogenic plastics entering our food chain in the great pacific garbage patch) won’t kill planet earth, it will just kill the human race.

Business & Marketing | Environmental Impact | Social Well-Being

3 / 13

Environmental Impact

  • Sustainability Explained Through Animation
    Sustainability Explained Through Animation

    Watch this short animated movie explaining sustainability created for RealEyes by Igloo Animations

    Watch Video 
  • Carl Safina - The Oil Spill's Unseen Culprits, Victims
    Carl Safina - The Oil Spill's Unseen Culprits, Victims

    The Gulf oil spill dwarfs comprehension, but we know this much: it's bad. Carl Safina scrapes out the facts in this blood-boiling cross-examination, arguing that the consequences will stretch far beyond the Gulf -- and many so-called solutions are making the situation worse.

    Watch Video 
  • Story of Stuff
    Story of Stuff

    From its extraction through sale, use and disposal, all the stuff in our lives affects communities at home and abroad, yet most of this is hidden from view. The Story of Stuff is a 20-minute, fast-paced, fact-filled look at the underside of our production and consumption patterns.

    Watch Video 
  • How to Be a Climate Hero
    How to Be a Climate Hero

    ONE AFTERNOON last summer, I was on a commuter train when I heard someone yelling behind me. I didn’t pay attention because I was breaking up a fight between my kids. But the third time the person yelled, I turned around.

    Read the Article 
  • James Hansen - Why I Must Speak Out About Climate Change
    James Hansen - Why I Must Speak Out About Climate Change

    Top climate scientist James Hansen tells the story of his involvement in the science of and debate over global climate change.

    Watch Video 
  • Time to Leave GDP Behind
    Time to Leave GDP Behind

    Gross domestic product is a misleading measure of national success. Countries should act now to embrace new metrics, urge Robert Costanza and colleagues.

    Read the Article 
  • Garth Lenz - The True Cost of Oil
    Garth Lenz - The True Cost of Oil

    What does environmental devastation actually look like? At TEDxVictoria, photographer Garth Lenz shares shocking photos of the Alberta Tar Sands mining project -- and the beautiful (and vital) ecosystems under threat.

    Watch Video 
  • Show Frontline - Climate of Doubt
    Show Frontline - Climate of Doubt

    Four years ago, climate change was a hot issue and politicians from both sides seemed poised to act. Today public opinion on the climate issue has cooled considerably. Politicians either ignore it or proclaim their skepticism.

    Watch Video 
  • 300 Years of FOSSIL FUELS in 300 Seconds
    300 Years of FOSSIL FUELS in 300 Seconds

    Fossil fuels have powered human growth and ingenuity for centuries. Now that we're reaching the end of cheap and abundant oil and coal supplies, we're in for an exciting ride.

    Watch Video 
  • Janine Benyus - Biomimicry in action
    Janine Benyus - Biomimicry in action

    Janine Benyus has a message for inventors: When solving a design problem, look to nature first. There you’ll find inspired designs for making things waterproof, aerodynamic, solar-powered and more. Here she reveals dozens of new products that take their cue from nature with spectacular results.

    Watch Video 
  • Reinventing Fire
    Reinventing Fire

    Energy-related economic, security, and environmental threats are intensifying the national conversation about how to regain energy leadership and competitiveness, restore jobs and prosperity, and build a secure and climate-safe energy system.

    Watch Video 
  • Frontline - HEAT
    Frontline - HEAT

    A far-reaching investigation into America's energy landscape and what can be done to save our planet - and what it will take.

    Watch Video 
  • Frontline - Poisoned Waters
    Frontline - Poisoned Waters

    Investigating the dangerous new wave of pollutants entering our waterways and drinking water - and who's responsible.

    Watch Video 

 

3 / 3

Social Well-Being

  • Dan Gilbert - The Surprising Science of Happiness
    Dan Gilbert - The Surprising Science of Happiness

    Dan Gilbert, author of Stumbling on Happiness, challenges the idea that we'll be miserable if we don't get what we want. Our "psychological immune system" lets us feel truly happy even when things don't go as planned.

    Watch the Video 
  • Martin Seligman - The New Era of Positive Psychology
    Martin Seligman - The New Era of Positive Psychology

    Martin Seligman talks about psychology — as a field of study and as it works one-on-one with each patient and each practitioner. As it moves beyond a focus on disease, what can modern psychology help us to become?

    Watch Video 
  • Richard Layard – Our Basic Purpose
    Richard Layard – Our Basic Purpose

    What should be our basic purpose in life? What kind of society should we live in? Prof. Layard argues that the objective for our society should not be to become richer and richer. Wealth, he claims, is related to happiness only up to a point – and where the two diverge, we should not forget that the promised happiness was the only reason we attempted to become richer in the first place.

    Watch Video 

 

3 / 3

Business & Marketing

  • A Transparent Market Means Rethinking the Ways Brands Advertise
    A Transparent Market Means Rethinking the Ways Brands Advertise

    In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainability

    Read the Article 
  • Bill George on Rethinking Capitalism
    Bill George on Rethinking Capitalism

    The Harvard Business School professor and former Medtronic CEO explains why the market’s obsession with short-term performance ultimately hurts investors, companies, executives, and consumers.

    Watch Video 
  • Barry Schwartz - The Paradox of Choice
    Barry Schwartz - The Paradox of Choice

    Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz's estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.

    Watch Video